Keyword Volume and Competition API

Keyword Volume and Competition API

The Keyword Volume and Competition API provides detailed keyword data, including search volume, competition level and cost-per-click for effective SEO and PPC strategies.

About the API:  

The Keyword Volume and Competition API is a sophisticated tool designed to help users understand and leverage keyword data to optimize online visibility and advertising strategies. This API provides crucial metrics such as search volume, competition level and cost-per-click (CPC), offering a comprehensive view of keyword performance and potential across multiple platforms.

Search volume data is essential for identifying the popularity of specific keywords. It reveals how many times a particular keyword is searched for, helping marketers gauge interest and demand. High search volumes indicate popular topics or products, suggesting areas where content or advertising efforts can be focused to appeal to a broader audience. Conversely, low search volumes could suggest niche markets or less competitive areas where targeted strategies could yield significant results.

The level of competition is another key metric provided by the Keyword Volume and Competition API. This data indicates how many advertisers are bidding on a particular keyword, reflecting the level of competition within the market for that keyword. Knowing the levels of competition helps you make informed decisions about where to invest your efforts. High competition keywords may require more resources and higher bids to achieve visibility, while low competition keywords may offer more accessible entry points with less expense.

Cost per click (CPC) is a critical component of any pay-per-click (PPC) advertising campaign. The CPC metric provided by the API indicates the average cost advertisers pay each time a user clicks on their ad for a particular keyword. This data is invaluable when budgeting and planning PPC campaigns, as it helps companies estimate potential advertising costs and set realistic financial goals. By knowing the CPC, marketers can allocate their budgets more effectively, ensuring they get the best return on investment (ROI) from their ad spend.

The Keyword Volume and Competition API integrates seamlessly into various applications and platforms, offering flexibility and ease of use to users. It supports multiple programming languages and frameworks, ensuring compatibility with a wide range of systems.

In summary, the Keyword Volume and Competition API is an invaluable tool for digital marketing and SEO. By providing detailed and actionable data on keyword search volume, competition levels and cost-per-click, it enables users to make informed decisions, optimize their strategies and achieve their marketing and advertising goals effectively. Its robust design, ease of integration and focus on security and reliability make it a trusted resource for improving online visibility and driving the success of PPC campaigns.


What this API receives and what your API provides (input/output)?

It will receive a parameter and provide you with a JSON.


What are the most common uses cases of this API?

  1. SEO Strategy Development: Identify high-volume, low-competition keywords to optimize website content and improve search engine rankings.

    PPC Campaign Management: Determine the most cost-effective keywords to target in pay-per-click advertising campaigns to maximize ROI.

    Market Research: Analyze keyword trends to understand consumer behavior and market demand for specific products or services.

    Content Creation: Generate ideas for blog posts, articles, and other content based on popular and relevant keywords to attract more traffic.

    Competitive Analysis: Evaluate the competition level for specific keywords to understand market saturation and identify opportunities for differentiation.


Are there any limitations to your plans?

Basic Plan: 1 request per second.

Pro Plan: 1 request per second.

Pro Plus Plan: 1 request per second.

Premium Plan: 2 requests per second.

Elite Plan: 2 requests per second.

Ultimate Plan: 3 requests per second.

API Documentation


To use this endpoint you must indicate a keyword in the parameter.


Test Endpoint


    "keyword": "iphone?keyword=iphone",
    "search_volume": "4,558",
    "competition": "77",
    "cpc": "1.08"

Keyword Analyzer - CODE SNIPPETS

curl --location --request GET '' --header 'Authorization: Bearer YOUR_API_KEY' 


API Access Key & Authentication

After signing up, every developer is assigned a personal API access key, a unique combination of letters and digits provided to access to our API endpoint. To authenticate with the Keyword Volume and Competition API REST API, simply include your bearer token in the Authorization header.


Header Description
Authorization [Required] Should be Bearer access_key. See "Your API Access Key" above when you are subscribed.

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To use this API, users must enter a keyword.

The Keyword Volume and Competition API provides detailed information on keyword data, including search volume, competition level and cost per click (CPC).

There are different plans to suit all tastes, including a free trial for a small number of requests, but your rate is limited to avoid abuse of the service.

Zyla provides a wide range of integration methods for almost all programming languages. You can use these codes to integrate with your project as you need.

The API provides essential data on keyword search volume and competition levels. This information helps identify the most relevant and highest performing keywords to target in your SEO strategies, ultimately improving visibility and organic traffic to websites.

Zyla API Hub is, in other words, an API MarketPlace. An all-in-one solution for your developing needs. You will be accessing our extended list of APIs with only your user. Also, you won't need to worry about storing API keys, only one API key for all our products is needed.

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Prices are based on a recurring monthly subscription depending on the plan selected — plus overage fees applied when a developer exceeds a plan’s quota limits. In this example, you'll see the base plan amount as well as a quota limit of API requests. Be sure to notice the overage fee because you will be charged for each additional request.

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